Case Study 1 – University Medical Associates

Projects

Case Study 1

University Medical Services PC

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Overview

University Medical Services PC (Bronx, NY) is a registered healthcare facility providing services to a diverse population of patients. We were approached with the challenge to ‘design’ and deliver a basic brand identity for future updates of UNIMED’s future websites, social media, and stakeholder engagement collaterals.

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The Challenge

University Medical Associated PC (Bronx, NY) is a registered healthcare facility providing services to a diverse population of patients. We were approached with the challenge to ‘design’ and deliver a basic brand identity for future updates of UNIMED’s future websites, social media, and stakeholder engagement collaterals.

The Solution

Our strategy lead and team quickly started a discovery meeting and drafted an Executive Summary for review/approval by management.
We proposed three primary solutions:

  • Design research (logo and basic identity)
  • Ideations for design solutions, with concepts
  • Basic brand identity and collaterals to complement action plans

The Results

University Medical Associated PC (Bronx, NYC) is a registered healthcare facility providing services to a diverse population of patients. We were approached with the challenge to ‘design’ and deliver a basic brand identity for future updates of UNIMED’s websites, social media, and stakeholder engagement collaterals.

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